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朱胜萱

乡伴文旅创始人

东方园林•田园东方投资发展有限公司联合创始人

伴城伴乡·上海城乡互动发展促进中心发起人

国际休闲产业协会·休闲乡村专委会秘书长

东方园林·东联设计集团 首席设计师 / 董事

上海世博园区景观工程总顾问

Co-founder of Orient Landscape·Orient Champ Investment Development Co., Ltd.

Originator of Shanghai Urban-Rural Interactive Development and Promotion Center

Secretary General of the Special Committee of the Recreational Countryside of the International Leisure Industry Association

Chief Designer/Director of Orient Landscape, Orient United Design Group(OUDG)

General Counsel of the Landscape Engineering in Shanghai World Expo Park

朱胜萱早期供职于加拿大CPC建筑设计事务所,从事建筑设计。2002创办上海尼塔建筑景观设计有限公司,从此涉足城市环境景观设计领域。于2006年率领团队屡获国际设计竞赛第一名,独揽“2010年上海世博会系列工程——世博公园、白莲泾公园、江南公园、世博村景观、中国船舶馆景观”等多个工程,并受聘为“上海世博园区景观工程总顾问”,从此一举成为当代中国顶尖设计师。

伴随日益渐长的个人影响力,朱胜萱先生肩负起更多的社会责任。在活跃于国际休闲产业的同时,更是作为上海伴城伴乡城乡互动促进发展中心发起人,致力于城乡关系研究。在都市农业主义方面,用极具创新的理念指导提出V-life理论和商业模式,创造以“天空菜园”为品牌的都市农业休闲新方式。在乡镇开发模式方面,朱胜萱先生更亲自推动以“乡伴”为品牌的一系列城乡统筹计划,从改变乡村生产方法、生活品质、生意模式出发,构筑顺应当代农业发展趋势的乡村生态圈,在“莫干山计划”中打造了中国首个乡村文创园庾村1932并同期发展以“清境·原舍”为品牌的民宿文化。于此同时,其提出的新田园主义理念造就了国内首个田园综合体“田园东方”、南京首个城乡双行线“桦墅双行”、苏州昆山“新乡村、新锦溪”、南京“苏家”、云南“阿者科、阿背寨”等一系列乡伴项目。朱胜萱先生搭建起多元乡建平台模式,集结了知名设计大师、高校机构、公益社团及农业组织等各方力量进行积极研究和实践,共同推进生态文明,搭建城乡联动桥梁。

In 2002, Zhu Shengxuan founded Shanghai NITA construction landscape design co., LTD. after serving as an architect in CPC architectural design firm from Canada,Who started his career in the urban environment landscape design area. Since 2006, Zhu has led his team to get more and more first place in international design competitions. He and his team grabbed "2010 Shanghai EXPO series projects such as EXPO Park , Bailianjing Park, Jiangnan Park, EXPO Village landscape, China shipping pavilion landscape, etc. At the same time, He was employed as the "landscape engineering general counsel of Shanghai EXPO " in 2009. The EXPO experience made him one of the top designers in China.

Along with his increasingly growing personal influence, Mr. Zhu begins to shoulder more social responsibilities. While being active in the international leisure industry, he is also the originator of Shanghai Urban-Rural Interactive Development and Promotion Center, dedicated to the study on the urban and rural relationship. In terms of urban agriculture, he put forward the V - life theory and business model with the guidance of a very innovative idea and creates a new way of urban leisure agriculture of "sky garden". In the development in villages and towns, Mr. Zhu personally promoted the series of urban and rural plans branded with “solitary leisure”. Starting from transforming the rural living style, quality of life and business model, he built a rural ecosystem which complies with the development trend of contemporary agriculture. As part of the “Mogan Mountain Plan”, he built the first rural cultural creativity park of Yucun 1932 and at the same time, developed the “village-residence” culture branded with “primary solitary leisure”. With his new concept of pastoralism, he built the first countryside complex in China – Oriental Countryside, the first integrated urban-rural tourism item in Nanjing –Hua shu Shuangxing as well as the “New Countryside, New Jinxi” in Kunshan of Suzhou,“Su Jia” in Nanjing,“Azheke and Abeizhai” in Yunnan. Mr. Zhu has set up a model of multivariate countryside development, and with the assemble of well-known designers, institutions of colleges and universities, societies of public benefits, agricultural organizations and other efforts, he made active research and practice to promote ecological civilization and build a bridge linkage between urban and rural areas.